Posted on 18-Oct-2017

They say those who do not learn from history are bound to repeat it and in the case of Nivea I guess they haven't been going to school for the past couple of years. Fuse ODG snapped a picture of a billboard from cosmetics brand Nivea which had a fair (don't know where the babe is from) woman on it with the tagline "For Visibly Fairer Skin". Given what happened with Dove you can understand why this sort of advert stings a bit. Whereas Dove's felt like an marketing mistake honest mistake this felt like negligence, how in this social climate do you make this mistake? How with sooooo many "woke" girls and their grandmothers now making shea butter lotion, soap, and anything else you can think of do you make this mistake? How in a country thats mostly full of ni**as who don't give a f*ck what colour do you make this mistake? How?!!! 😂😂😂😂 

Who the hell are we to judge? Maybe you want lighter skin by choice (in that case stop reading because this website isn't for you) for those of you who like the way you are though and want beauty tips for your skin follow Akpene Hoggar on instagram girl is the reason some of us started using black soap.

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